Brand Marketing Manager Job at Cooler Master, Los Angeles, CA

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  • Cooler Master
  • Los Angeles, CA

Job Description

🔧 Key Responsibilities

  • Brand Strategy Development: Formulate and implement comprehensive brand strategies to enhance brand equity and market share.​
  • Cross-Functional Collaboration: Work closely with product development, sales, and marketing teams to ensure brand consistency and alignment with business objectives.​
  • Market Analysis: Conduct market research to identify consumer trends, competitive landscape, and opportunities for brand growth.​
  • Campaign Management: Oversee the planning and execution of marketing campaigns, ensuring they resonate with target audiences and uphold brand integrity.​
  • Performance Monitoring: Track and analyze brand performance metrics, adjusting strategies as necessary to achieve desired outcomes.​

🎓 Qualifications

  • Educational Background: Bachelor's degree in Marketing, Business Administration, or a related field.​
  • Experience: 8~10 years of experience in brand management or a similar role, preferably within the consumer electronics or gaming industry.​

Skills:

  • Strong understanding of brand development and multichannel marketing concepts.
  • Excellent communication and interpersonal skills.
  • Ability to analyze data and market trends to inform strategic decisions.
  • Proficiency in marketing software and tools.​

Job Tags

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